01Overview
We start with what the business stands for and who it needs to reach, then turn that into a visual language: mark, typography, colour, voice and the rules that tie them together.
Every identity is designed with its real applications in mind, from packaging and signage to the website and the social feed, so it works on day one and keeps working as the business grows.
02Capabilities
What's included.
- 01Logo Design
- 02Brand Strategy
- 03Visual Identity
- 04Brand Guidelines
- 05Art Direction
- 06Packaging Design
- 07Campaign Design
- 08Corporate Identity
- 09Brand Collateral
03Process
How it comes together.
- 01
Discover
Business, audience, competitors and the gap the brand should own.
- 02
Position
A clear idea the identity is built around, agreed before any design.
- 03
Design
Mark, type, colour and supporting elements, explored then refined.
- 04
System
Guidelines and templates so the brand stays consistent without us in the room.
04Tools
- Adobe Illustrator
- Adobe Photoshop
- Figma
05Questions
Do you redesign existing brands?
Yes. Sometimes the right answer is a full rebrand, sometimes a refresh that keeps the equity you already have. We'll recommend one after discovery.
What do we receive at the end?
Master logo files in every format you need, colour and type specifications, brand guidelines and any agreed collateral.